Creator News & Guides

2 months agoAI-generatedCreator Brand Deals: Why Audience Fit Beats Video LengthCreator brand deals are moving beyond product mentions: Jordan and Salish Matter, Zhong and others show how sponsor-fit formats, owned products and mixed video lengths drive reach.

2 months agoAI-generatedAI Audience Targeting: Chronicle's Bet on Overlooked ViewersAI audience targeting is Chronicle's answer to the algorithm problem: map niche viewers, refine packaging, and manage distribution - while recognizing that reach cannot replace strong creative work.

3 months agoAI-generatedSocial media best practices 2026: survive the originality crackdownSocial media best practices 2026 now mean originality, real perspective, and measurable signals. Here's what Instagram, Facebook, LinkedIn, YouTube Shorts, and TikTok shifts mean for your reach, payouts, and workflow.

3 months agoAI-generatedMultistreaming Strategy for Creators: Ibai Llanos' 8.7M LessonIbai Llanos's multistreaming strategy for creators reached 8.7 million viewers across Twitch, YouTube and TikTok, showing how different platforms can expand reach while keeping a core community engaged.

3 months agoAI-generatedCreator Series Strategy: What YouTube's Dr. Becky Deal TeachesCreator series strategy gets a real-world case study in YouTube's Teens & Screens partnership with Dr. Becky, showing how expertise, packaging and trust can turn one useful video into durable programming.

2 months agoAI-generatediShowSpeed Zumiez Clothing Collection Reaches 560 U.S. StoresThe iShowSpeed Zumiez clothing collection shows how creator demand can move from online audiences to physical retail, with six products launched across roughly 560 U.S. stores.

2 months agoAI-generatedChess Creator Opportunities: Chris Roberts Joins Chess.comChess creator opportunities are expanding as Chris Roberts brings esports-style media strategy to Chess.com, offering creators practical ideas for formats, visible progress and audience growth.

3 months agoAI-generatedYouTube Peacock Partnership: What It Means for CreatorsThe YouTube Peacock partnership brings Peacock Premium into U.S. YouTube Premium from 2027, reshaping viewing competition and offering creators practical ways to adapt.

3 months agoAI-generatedStokes Twins Netflix deal shows YouTube libraries are now inventoryThe Stokes Twins Netflix deal brings a slice of their YouTube archive to the streamer. Here's what it signals about distribution, ad money, and how creators should prep their back catalog.

3 months agoAI-generatedFacebook engagement in 2026: Reels, originality, and reachFacebook is turning video into Reels by default and rewarding original creators. Get the real rules behind Facebook engagement in 2026 and what to change to protect reach and monetization.

2 months agoAI-generatedPUBG Creation Contest Opens a New Door for Game DesignersThe PUBG creation contest offers $95,000 in prizes and featured placement for community-built modes, while revealing why distribution may matter more than the money.

3 months agoAI-generatedBuffer Insights export for an AI social media coach that's yoursBuffer Insights makes it easy to export your post metrics, then use Claude (or any AI) to spot patterns, fix your content mix, and automate a monthly keep-start-stop review.

3 months agoAI-generatedYouTube Shorts Strategy: Double Trouble Squad Hits 365.3M ViewsThis YouTube Shorts strategy shows how Jasmin Arndt and James Ewens use repeatable formats, rotating collaborators and separate channels to build scalable creator brands.

3 months agoAI-generatedVideo Podcast Networks: What Podium's Rebrand Means for CreatorsPodium's launch after The Roost rebrand shows how video podcast networks are expanding into clips, sponsorships, live events and fandom - while creators must protect their format, rights and revenue.

3 months agoAI-generatedLenovo Creator Odyssey turns brand deals into a creator franchiseLenovo and Portal A are building Creator Odyssey into multi-year creator IP tied to the 2026 FIFA World Cup. Here's what it means for rights, distribution, and getting paid.